RunRitmo is a “white label” training plan app adapted to your brand (colours and logos)
¿What is RunRitmo?
RunRitmo is a training plan web app with your race colours and branding. It is easily integrated on your website through a unique URL (as a button for example) that instantly generates a high-quality training plan pdf personalised for the runner and with your race details.
The app was designed by Scottish international ultra runner, Sophie Mullins, to help more runners have access to expert training - based on science and adapted to their level (uniquely, they can use either a road race time or an ITRA score to set their paces).
RunRitmo calculates their paces using the Reigel Formula and VDOT, providing RPE alongside for trail runs. The plan is balanced and progressive, including three main phases (speed, aerobic development, race specific) as well as regular recovery weeks and a pre-race taper.
For the race organiser
Integrating RunRitmo on your website couldn’t be easier. Each race has a unique URL that links directly to your personalised version of the app. If you don’t have an in-house web developer I can do this for you at no cost.
Any colour you want, to match your brand (can be unique for each race/distance)
This is what the integration could look like on your website
¿Who is behind RunRitmo?
RunRitmo was developed by Sophie Mullins: former British 100km Champion, Scotland and GB international, coach and software developer, with an MPhil from the University of Cambridge and a PhD from the University of St Andrews.
It is precisely these three things - experience competing at a high level, strong knowledge of endurance training and technical capacity to make the web app - that makes RunRitmo different. It is not a generic plan generator, it’s real world experience and training methodology.
Download example plans
¿How does it work, exactly?
It is very simple. The race sends their colours and logos and details of their races and we create your version of the RunRitmo web app. Within 24 hours you will have unique links for your races.
Once the links are on your website (we can do it for you or give instructions if you want) everything is automatic. The runners fill in their details, pay and download the plan. We use the secure payment processor Stripe. No ongoing work for the race, all customer service is taken care of.
Each month the race receives:
£8 for every ultra plan sold
£4 for every short trail plan sold
Once you have completed the initial setup, there’s no additional work. You can increase your sales by adding the links to your registration email and other marketing emails. We can provide copy if you don’t have a dedicated marketing team.